Some notes on what not to do with your custom envelopes

By | September 27, 2011

Be clear what we should not do with our color envelopes. Review and remember these items for easier task ahead in actually producing those envelopes.

Let me tell you what NOT to do with your custom envelopes. We spend a lot of time learning what the best design applications are for color envelopes, but we sometimes forget that we also need lessons on some of the dangers or the common mistakes. Before you deliver your envelope designs to the printer, it really might be useful for you to know these things. So read the list below and learn exactly the things to avoid.

1. Never use boring fonts – The text on your envelopes is what people will read first. That is why you should be careful and never use boring fonts. Boring fonts typically are very old style fonts that most of us are familiar with. Fonts like Arial and Times New Roman are just a few examples of this.

Now, while those fonts are actually decent, they are so common that they don’t really make your customized envelopes look distinct and impressive. That is why it is best NOT to use these types of boring fonts. Go for fresher and newer styles that will at least mark your envelopes as something new and interesting.

2. Never overload the envelope design – Whatever happens with your envelope design, you should never ever overload it. This means that you should not add too many images and text content into the envelope design. An envelope is a container after all.

So make sure that you balance your design and some appropriate space for your envelopes to get that balance. It is best to just have one logo, and a simple background type or watermark design for your custom envelopes. If pictures are needed, try lightening them up and adding filters. The less crowded your design looks the better.

3. Do not use low resolution images – If you are new to designing envelopes, you might be tempted to insert in any kind of image that you think might fit your theme. When this happens, you must be careful and NOT use low resolution images. These kinds of images are typically the ones you see on the Internet.

This is because internet images are typically of lower quality set at a low resolution. These kinds of images do not look clear and idea usually when you print them in envelopes. So you should not really use them. Go for the larger original type of images instead. Anything above 300dpi is good for envelope printing. Anything lower and it is a “try again” for you.

4. Do not customise the layout positions – For envelopes, it is very dangerous actually if you customize your envelope layouts too much. This is because for the postal service, certain envelope positions should have specific content like the sender’s address and the address and name of the receiver himself. Altering those key crucial areas will jeopardize the functionality of your custom envelopes. So try to not customize the layouts and templates TOO much.

5. Do not use low quality paper – Lastly, I know you might be tempted to use cheaper paper for your envelopes, but please listen when I tell you should not go all the way with this. Do not use low quality paper since it makes the life of your envelopes a lot shorter. You won’t really be maximizing the impact and use of your envelopes if you print them this way.

So spend just a little bit more with thicker paper with protective layers. The better the quality the more results with your envelopes. So remember to try as much as possible to use more than the lowest quality paper.

So now it should be clear what we should not do with our color envelopes. Just review and remember all these items for an easier task ahead in actually producing those envelopes. The less mistakes you commit, the better.